In 2014 The Cape Wine Auction Trust was established, with Wendy Appelbaum, Michael Jordaan, Ken Kinsey-Quick, Mike Ratcliffe and Siobhan Thompson appointed as Trustees. Their vision – to support education in the wine lands by raising money through the hosting the Cape Wine Auction – a top-drawer two-day glamorous event that celebrates, on a global stage, South Africa’s vinous offering in line with uniting the industry around a common philanthropic goal. The outcome – to channel all of that cash back into the area that needs it most – education.
The first Cape Wine Auction was held at Delaire Graff Wine Estate back in 2014 with over R7 million raised. Four beneficiary organisations were funded. In 2017, over R22 million was raised and was allocated to 22 beneficiaries who make a profound impact on education and the lives of children in the Cape Winelands. Managed by the Auction Trust, a Beneficiary Community has been established where beneficiaries we fund get to know each other, learn from each other and support one another. This collaborative mindset has already resulted in enormous impact and increased efficiencies.
The next Cape Wine Auction will be held in February, with the The American Express Barrel Auction hosted by Tokara on Friday 9 February 2018 and the Cape Wine Auction taking place on Saturday 10 February at Rustenberg Estate. We invite you to join us and support us so that together we can continue to inspire a wave of change in the lives of the children in the Cape Winelands. As Nelson Mandela said “Education is the most powerful weapon which can be used to change the world”.
What makes the CWA Trust different?
1) 100% of all donations go directly to beneficiaries.
2) Strategically selected beneficiaries who are all the leaders in their field within the education landscape.
3) These beneficiaries form part of a unique model of beneficiary collaboration and best-practice sharing to accelerate impact and efficiency.
4) A board of Trustees with extensive corporate, philanthropic and entrepreneurial experience work with a full-time Trust Facilitator who strategically monitors impact and needs.
The Journey so far…
The Cape Wine Auction Trust is established. Wendy Appelbaum, Michael Jordaan, Ken Kinsey-Quick, Mike Ratcliffe and Siobhan Thompson are appointed as Trustees.
First Cape Wine Auction takes place at Delaire Graff Wine Estate. R7,045 million is raised. Four beneficiary organisations are funded.
Second Cape Wine Auction takes place at Boschendal Wine Estate. Every philanthropic fundraising record in South Africa is broken with R10 million raised on the day.
A Trust Facilitator is appointed and the first beneficiary workshop takes place in Franschhoek. The 19 beneficiaries selected by the Trust meet to discuss methods to increase impact and deliver a real return on the money raised.
The third Cape Wine Auction takes place at Klein Constantia Estate. R15 million is raised.
Paul Cluver and Raymond Ndlovu are appointed as Trustees. The 22 beneficiaries selected by the Trust meet at the second Beneficiary Workshop on 22 September. Ideas are shared and relationships are fostered. The donor community is established.
The fourth Cape Wine Auction is hosted by Anthonij Rupert Wines. Over R22 million raised.
The third beneficiary workshop takes place at Boschendal Estate.
The American Express Barrel Auction to take place on Friday February 9th 2018 at Tokara.
The 2018 Cape Wine Auction will be hosted on Saturday 10 February 2018 at Rustenberg Estate.