About us

In 2014 The Cape Wine Auction Trust was established, with Wendy Appelbaum, Michael Jordaan, Ken Kinsey-Quick, Mike Ratcliffe and Siobhan Thompson appointed as Trustees. Their vision – to support education in the wine lands by raising money through the hosting the Cape Wine Auction – a top-drawer two-day glamorous event that celebrates, on a global stage, South Africa’s vinous offering in line with uniting the industry around a common philanthropic goal. The outcome – to channel all of that cash back into the area that needs it most – education.

The first Cape Wine Auction was held at Delaire Graff Wine Estate back in 2014 with over R7 million raised. Four beneficiary organisations were funded.

In 2019, over R15 million was raised and was allocated to 28 partners who make a profound impact on education and the lives of children in the Cape Winelands. Managed by the Auction Trust, a Partners Conference has been established where our partners get to know each other, learn from each other and support one another. This collaborative mindset has already resulted in enormous impact and increased efficiencies.

The next Cape Wine Auction will be held on 14 and 15 February 2020. We invite you to join us and support us so that together we can continue to inspire a wave of change in the lives of the children in the Cape winelands. As Nelson Mandela said “Education is the most powerful weapon which can be used to change the world”.

What makes the CWA Trust different?

1) 100% of all donations go directly to beneficiaries.

2) Strategically selected beneficiaries who are all the leaders in their field within the education landscape.

3) These beneficiaries form part of a unique model of beneficiary collaboration and best-practice sharing to accelerate impact and efficiency.

4) A board of Trustees with extensive corporate, philanthropic and entrepreneurial experience work with a full-time Trust Facilitator who strategically monitors impact and needs.


The Journey so far…

2014
2015
2016
2017
2018
2019
2020

2014

The Cape Wine Auction Trust is established. Wendy Appelbaum, Michael Jordaan, Ken Kinsey-Quick, Mike Ratcliffe and Siobhan Thompson are appointed as Trustees.

First Cape Wine Auction takes place at Delaire Graff Wine Estate. R7,045 million is raised. Four beneficiary organisations are funded.

2014

2015

Second Cape Wine Auction takes place at Boschendal Wine Estate. Every philanthropic fundraising record in South Africa is broken with R10 million raised on the day.

A Trust Facilitator is appointed and the first beneficiary workshop takes place in Franschhoek. The 19 beneficiaries selected by the Trust meet to discuss methods to increase impact and deliver a real return on the money raised.

2015

2016

The third Cape Wine Auction takes place at Klein Constantia Estate. R15 million is raised.

Paul Cluver and Raymond Ndlovu are appointed as Trustees. The 22 beneficiaries selected by the Trust meet at the second Beneficiary Workshop on 22 September. Ideas are shared and relationships are fostered. The donor community is established.

2016

2017

The fourth Cape Wine Auction takes place at Anthonij Rupert Wines in February 2017.

Over R22 million is raised – a new record.

27 Beneficiaries are selected. The third Beneficiary Workshop takes place on Boschendal Estate where experts in the philanthropic field share their expertise with the CWA Trust-funded organisations.

2017

2018

The American Express Barrel Auction takes place at Tokara on 9 February. The fifth Cape Wine Auction takes place at Rustenberg Estate on 10 February.

Over R17 million is raised. 22 beneficiaries selected.

The fourth Beneficiary Workshop takes place on Boschendal Estate where experts in the philanthropic field share their expertise with the CWA Trust-funded organisations.

Iain Banner appointed as a new trustee.

2018

2019

The American Express Barrel Auction takes place at the Norval Foundation on Friday 1 March 2019. The sixth Cape Wine Auction takes place on Saturday 2 March 2019 at Buitenverwachting.

Over R15 million is raised. 28 partners are selected.

The fifth annual Partner Conference takes place at the Rupert Museum – discussing impact, focus and the desperate need for improvement to our Cape Winelands education outcomes.

2019

2020

Save the date for the next Cape Wine Auction!
14 & 15 February 2020 at Boschendal Estate, Franschhoek

2020